The new hottest fashions coming out of Japan, are perfect styles for the sick and injured. Band-aids, eye patches, and gauzy bandages combined with little girl like frou frou dresses are all the rage in the Akihabara district of Tokyo. This eccentric style is called kegadoru, which translated roughly means “injured idols”.
As reported by Gadling- the traveler’s weblog,
When you’re covered in bandages, everybody pays attention to you and worries about you. They also provide a chance to start talking to guys, who’ll ask you how you hurt yourself, so the bandages are really, really good. One guy told me he likes seeing a thin woman’s body wrapped in bandages because it made him think about bondage, and made him want to protect me from harm.
It’s doubtful that a style like this will take off in western culture, or in any country where women are strong and independent. But a part of me, does sort of wish this style would come to my part of the world. That way, I may blend in a little better.
On a side note the woman in the picture looks like she is just one step away from purchasing a SARS mask – and I don’t know about you, but I would rather not relive that “fashion” crisis.

That is a picture of someone cosplaying a japanese rockstar named Reita from the band Gazette..
He doesn’t wear the bandage because of the kegadoru style.. it’s completely different.
Maybe another picture would be better suited :/
I guess this would be a really good example of how fashion can be misleading. Although there are loads of other examples.
Just got to look in a jr high school to see that.
Still, whenever I show up some place with a new bandage I get laughed at. Insensitive cretins!
I agree that this kind of fashion is a bit twisted but I wouldn’t say that women in Japan aren’t strong and independent. The culture puts on a strong show of liking women to be like little dolls, but the reality behind the scenes is that they control the family finances and dictate much of the family’s activities. Gender roles in Japan are about as unbalanced as other countries in many respects.
I know!
But now that you mention it, I am always covered in bandages due to a real injury…and with the exception of a few days when I was on holiday in the Eastern United States – it hasn’t made it much easier for me to talk to someone of the opposite sex.
By the way, if you are ever in Baltimore, wearing a scooby doo bandage on your forehead, slightly covering up an eyebrow…will definitely get the attention of a cute doctor.
But in the real world…it doesn’t usually work for me.
How sad, we have to pretend to be injured to talk to someone we like.
Yes, creepy is a word for it. Although when I was 5 or 6 I would wear band-aids just so somebody would notice me.
I guess this fashion statement isn’t too far removed from that mind set.
Ew, that is creepy. Sounds like they just like the idea of mutilated women. :-S