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After June 22, 2011, all packs of cigarettes will carry “larger, more visible” warning labels as a result of the Tobacco Control Act. The FDA proposed nine designs, all consisting of colored graphics illustrating the negative health effects that smoking can cause. The new warnings will take up at least half of the packaging.
Three of the proposed images are above. The one with the baby is an obvious heart-wrencher, but we think that in order for these images to really pack a punch, they’ll have to be updated and changed every few months or so. Because even the most vulnerable smoker will eventually become desensitized to these warnings. What’s your take?
via GOOD
Most people know the effects that smoking has. Putting on a more visible warning label isn’t going to get smoker to quit, they’ve already made the choice. It might though get people who don’t smoke to not start. But even thats pushing it. Its in my opinion a waste of money, to make new adds.
This is an inspired idea. They already have this in the UK. As for me, watching my mother in law die of lung cancer did not make me stop. I ran into a friend with mouth cancer and saw her disfigured face and THAT clicked with me. Been smoke free ever since. Call me vain, but the thought of being disfigured was worse to me than death! So I say: show everyone what happens to the outside of a chronic smoker.